SG PDPA PDPC Advisory Guidelines on Children's Personal Data, Section 10 - Algorithmic Profiling
Algorithmic profiling of children requires enhanced safeguards including transparency, opt-out mechanisms, and human review of consequential decisions
Where this comes from
Provision: PDPC Advisory Guidelines on Children's Personal Data, Section 10 - Algorithmic Profiling
Instrument: Singapore Personal Data Protection Act (PDPA)
Citation: PDPC Advisory Guidelines on Children's Personal Data (March 2024), Section 10 (Algorithmic Profiling); PDPA Sections 20-21 (Consent and Purpose Limitation); PDPC Guide on AI Governance (2020, updated 2024)
Text version: PDPA 2012 (2020 Rev. Ed.); PDPC Advisory Guidelines on Children's Personal Data (2024)
Who it applies to
Likely accessed by children — all of these:
- Service is likely to be accessed by children under 18
Algorithmic profiling indicator (any) — any one of these:
- Service uses content personalization
- Service uses recommendation algorithms
- Service serves targeted advertising
What engineering work it implies
Sample acceptance criteria Landfall generates for this obligation:
- Disclosure is accessible within 2 clicks from main navigation
- Content is written at appropriate reading level (8th grade for general, lower for kids)
- Disclosure includes: what data is collected, why, how long kept, who it's shared with
- Last updated date is visible on the disclosure
- Disclosure is available in all languages the product supports
Questions people ask
- Does SG PDPA PDPC Advisory Guidelines on Children's Personal Data, Section 10 - Al… apply to my service?
- It applies when Service is likely to be accessed by children under 18; and at least one of: Service uses content personalization; Service uses recommendation algorithms; Service serves targeted advertising.
- From when does this apply?
- SG PDPA PDPC Advisory Guidelines on Children's Personal Data, Section 10 - Al… applies from 1 March 2024. Its current status is: in force.
Find out whether this one lands on you
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Not legal advice. Landfall maps regulatory obligations to engineering work for planning purposes. Its verdicts are not legal advice and create no attorney-client relationship — verify with qualified counsel before relying on them.